Reach the Right People Again with Programmatic & DSP Retargeting

We help brands reconnect with the right audience using programmatic retargeting and DSP strategies that work across devices.
From dynamic ad creatives to contextual targeting, our approach improves engagement and drives measurable results.

Trusted by performance-focused teams, we make retargeting smarter, privacy-ready, and results-driven.

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Reach the Right People Again with Programmatic & DSP Retargeting
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Why Programmatic Retargeting and DSP

Matter More Than Ever

Today’s digital landscape demands smarter ad strategies. With third-party cookies fading and privacy rules tightening, brands need reliable ways to reconnect with audiences. Our programmatic and DSP-based retargeting helps you stay relevant, increase engagement, and improve ROI across every screen, channel, and customer journey.

Challenge

How We Improve It

Programmatic & DSP Retargeting Services to Re-Engage Your Audience

We help you turn missed opportunities into measurable results. Using advanced programmatic and DSP strategies, our services are designed to re-engage your audience, increase ROI, and scale brand performance across every platform and device. We build our solutions for real-time impact in a privacy-first world, from optimizing eCommerce campaigns to scaling cross-channel visibility.

DSP Retargeting & Audience Engagement

Reconnect with high-intent users across Amazon, social media, and premium web inventory. We use data-driven retargeting strategies to serve ads at the right moment, across the right touchpoints.

Cross-Device & Omnichannel Retargeting

Reach your audience seamlessly across devices and platforms. We help build a consistent brand journey that drives conversion and loyalty across devices, from mobile to desktop and apps to CTV.

First-Party Data Activation

With third-party cookies fading, we help you tap into and scale your first-party data for personalized, privacy-safe retargeting. Ideal for eCommerce, SaaS, and D2C brands seeking deeper engagement.

Contextual & Cookieless Targeting

Our team leverages advanced contextual targeting and browser-safe techniques to deliver ads based on behavior, environment, and content signals without relying on third-party cookies.

Dynamic Creative Optimization (DCO)

We build dynamic ads that evolve based on user behavior, interests, and funnel stage. This increases click-through rates and campaign ROI by matching the right message to the right person.

Ad Campaign Planning & Strategy

Our media planning combines audience intelligence, intent signals, and bidding strategies to maximize impact. We tailor campaigns by vertical, intent level, and buyer journey stage.

Real-Time Bidding (RTB) & Budget Optimization

Maximize your ad spend with real-time bidding through demand-side platforms (DSPs). Our algorithmic media buying ensures you reach the most relevant audiences at the most efficient price.

Performance Tracking & Reporting

We provide transparent, real-time analytics to measure performance across campaigns. Understand impressions, conversions, cost-per-click, and retargeting effectiveness so you’re always in control.

Focused on Dubai or Expanding Globally?

We empower Web3 founders in Dubai, the UAE, and beyond.
From local launches to global scaling, our crypto marketing agency helps you grow fast and lead the market.

What You Get

  • One team for strategy, content, design, and paid growth
  • Weekly reporting and full transparency
  • Experience across 100+ projects in 20+ countries

The Results Speak for Themselves

NFT Marketplace Growth

20,000 verified users added in 45 days

  •  From Quiet Mint to Community at Scale
  •  Built a Web3-native content plan, Twitter momentum, and Discord activation

DeFi Protocol TVL Boost

$1.2 million increase in Total Value Locked

  •  From Early Product to Real Volume
  •  Influencer push, referral campaign, and ecosystem partnerships

Token Launch Fundraise

$3.5 million raised from 600 global investors

  • From Cold Start to Multi-Million Raise
  • Managed KOL outreach, investor decks, and paid campaigns

Exchange Organic Growth

Grew from 1,000 to 27,000 organic monthly visits in 90 days

  •  From Invisible to Indexed
  • Deployed SEO content, PR support, and niche positioning

Why Programmatic & DSP Advertising
Drives Success for Your Business

In today’s fast-moving digital world, programmatic and DSP advertising use AI and real-time bidding to efficiently deliver personalized ads across channels, devices, and premium inventory, maximizing your ad spend and audience precision.

Precision Targeting with Unique Audience Insights

Programmatic platforms utilize rich, first- and third-party data, including browsing behavior, purchase intent, and demographic signals, to deliver your ads to the exact audience segments most likely to convert. This eliminates guesswork and boosts campaign relevance.

AI-Powered Optimization for Maximum ROI

Advanced machine learning algorithms continuously analyze campaign data to optimize bidding, budget allocation, and creative delivery in real time. This ensures your ads achieve the highest impact with lower cost per acquisition (CPA).

Multi-Channel Reach Across Premium Inventory

With access to extensive ad exchanges and supply-side platforms (SSPs), programmatic advertising places your message on high-quality sites and apps, from Amazon’s exclusive properties to third-party publishers, reaching customers wherever they engage online.

Transparent Reporting and Brand Safety

Programmatic solutions provide clear, real-time analytics on campaign performance, spend, and audience engagement. Plus, built-in brand safety measures protect your ads from appearing alongside inappropriate or irrelevant content, safeguarding your reputation.

Seamless Integration and Cross-Platform Campaigns

Demand-side platforms integrate smoothly with other marketing channels such as social media, email, and connected TV. This interoperability enables holistic omnichannel strategies that amplify brand awareness and foster stronger customer connections.

We Scale Projects Across the Entire
Crypto & Web3 Ecosystem

In today’s fast-moving digital world, programmatic and DSP advertising use AI and real-time bidding to efficiently deliver personalized ads across channels, devices, and premium inventory, maximizing your ad spend and audience precision.

Token Launches

From ICOs to IDOs, IEOs, and STOs, we craft and execute full go-to-market campaigns, from compelling narratives to investor engagement.

DeFi Platforms

Supporting yield protocols and on-chain liquidity solutions, we help you attract real users and grow total value locked (TVL).

NFT Projects

No matter if it's art, PFPs, or gaming collections, we build authentic communities and boost visibility before and after mint.

Crypto Exchanges and Wallets

For both centralized and decentralized platforms, we drive brand awareness, SEO growth, and user retention.

Metaverse and GameFi

We are responsible for activating and scaling player communities in virtual worlds and gaming projects through targeted engagement strategies.

DAOs and Protocols

Empowering community-led initiatives with scalable communication, governance structures, and Web3-native storytelling.

Web3 SaaS and Infrastructure Startups

We attract builders, users, and partners to APIs, developer tools, and emerging platforms.

Real World Asset (RWA) Projects

We assist tokenization platforms in establishing their credibility and maneuvering through regulated environments to ensure long-term growth

How Ment Tech Delivers Results with Programmatic & DSP Retargeting

We combine data-driven insights and strategic execution to maximize your ad spend and deliver measurable results. Our process ensures your campaigns reach the right audience at the right time, across multiple devices and platforms, boosting engagement, conversions, and ROI all while respecting privacy and evolving cookie regulations.

Step 1
Audience Analysis & Segmentation

We start by gathering and analyzing first-party and behavioral data to build precise audience profiles. This allows us to segment users based on intent, browsing habits, and purchase history for highly targeted retargeting campaigns.

Step 2
Cross-Device & Cross-Channel Integration

Our approach connects your brand with users seamlessly across devices desktop, mobile, tablet and channels such as display, social, and connected TV. This broadens your reach and creates a consistent, memorable brand experience.

Step 3
Dynamic Creative Optimization

Using advanced tools, we create multiple ad variations tailored to audience segments and contextual data. Dynamic creative ads adapt in real-time, improving engagement by showing personalized and relevant messaging to each user.

Step 4
Real-Time Bidding & Budget Optimization

We leverage demand-side platforms (DSPs) to bid intelligently on ad inventory, ensuring your budget is allocated efficiently. Real-time bidding enables us to capture the most valuable impressions at the best prices, maximizing campaign ROI.

Step 5
Privacy-First Retargeting Techniques

With evolving data privacy laws and the shift away from third-party cookies, we implement cookie-less tracking methods, audience profiling, and redirect pixels to maintain targeting accuracy while respecting user privacy.

Step 6
Continuous Testing & Performance Tracking

Our team conducts ongoing A/B testing of creatives, audiences, and bidding strategies. Coupled with real-time performance tracking, this lets us refine campaigns continuously, enhancing click-through rates (CTR), conversion rates, and overall effectiveness.

Step 7
Transparent Reporting & Insights

We provide detailed, easy-to-understand reports highlighting key metrics and actionable insights. This transparency empowers you to see how your investment translates into engagement, conversions, and growth allowing informed decisions for future strategies.

Begin Your Web3 Marketing Journey Today

Start strong, scale smart, and collaborate with a marketing team that understands your needs.
Helping early-stage Web3 ventures and token campaigns build momentum and reach global audiences. From Web3 startups to global crypto projects, we help you grow with ad strategies that are trackable, scalable, and built for ROI.

Book your free strategy call and see how we work

Frequently Asked Questions

Programmatic advertising uses automated platforms like demand-side platforms (DSPs) to buy and optimize digital ad space in real-time. This approach helps businesses target the right audience with precision, reduce wasted spending, and improve ROI by delivering personalized ads across devices and channels.
DSP retargeting enables brands to reconnect with users who have previously interacted with their website or products by serving dynamic, tailored ads across multiple platforms. This boosts conversion rates, increases purchase frequency, and nurtures customer loyalty effectively.
Absolutely! Programmatic advertising is scalable and can be customized to suit businesses of all sizes. By using audience profiling and budget optimization, even small businesses can run cost-effective retargeting campaigns that drive measurable results.
Performance tracking involves real-time monitoring of key metrics like click-through rates (CTR), conversion rates, and engagement levels. Platforms often provide transparent dashboards for detailed insights, enabling ongoing optimization to enhance ROI.
With evolving privacy regulations, methods like ad tracking using tracking URLs, redirect pixels, and audience profiling based on first-party data help maintain effective retargeting while respecting user privacy and complying with laws like GDPR and CCPA.
Ment Tech offers expert programmatic advertising services focused on delivering high-impact DSP retargeting campaigns. Our data-driven approach and real-time bidding expertise help clients optimize ad spend and reach their target audience effectively across multiple platforms and devices.
Yes, programmatic ads work seamlessly alongside search engine marketing (SEM), social media campaigns, and influencer marketing to create a cohesive omnichannel strategy, enhancing brand visibility and engagement.
Dynamic creative ads that adapt content based on audience behavior and context perform best. High-quality images, clear messaging, and strong calls to action (CTAs) tailored for each segment improve user engagement and conversion rates.
DSPs enable advertisers to place real-time bids for ad space, while SSPs assist publishers in selling that space to the highest bidder. This automated marketplace ensures efficient ad placements that benefit both advertisers and publishers.
Choose an agency with proven expertise in DSP retargeting, transparent reporting, and data-driven optimization strategies. Ment Tech stands out by offering personalized campaign management, advanced targeting solutions, and consistent results tailored to your business goals.

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